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Real People Transforming Dealerships
Through Digital Technologies

BCP has been around since 2010 and is incredibly proud of the impact we have made on our community, on our team, and on the automotive industry. The partners of Better Car People bring their extensive automotive experience and represent various aspects of the automotive world: sales, fixed operations, management, and extensive internet expertise.


Our Story

Better Car People is a group of automotive experts who have transformed the way dealerships operate through the use of digital technologies. We provide dealership solutions for Sales and Service BDCs, internet lead responses, and training to maximize every marketing dollar. We currently partner with 1200+ dealerships around the US and Canada.


Year Founded


Dealership Partners


In Dealership Sales




Service Appointments Scheduled


Sales Leads Reviewed (By Real People)

Our Why

BCP was developed to provide solutions for dealerships that allow you to spend more
time with the customer and less time in front of a computer.

Engagement technology is constantly changing

Our experts stay ahead of the game to keep our technology cutting edge for our dealer-partners.

Automotive Sales look nothing like they did 10 years ago

Things changed fast. The good news is that we are large enough to lead the way, but small enough to pivot quickly.

You need to focus on the customers in front of you--we do the rest

Let us do what we do best--engage with customers. Then you can do what you do best--sell more cars.

Our Leadership Team

The partners of Better Car People bring extensive experience from the automotive industry and they represent various aspects of the automotive world: sales, fixed operations, management, and extensive internet expertise.


Jeff Gaul



Brian Musgrave



Tyler Uebele



Scott Montgomery

VP of Sales


Syl Raymond

Chief Strategy Officer


Matthew Belk

CEO / Chief of Ideas

Community Involvement

Founder and CEO of BCP, Matthew Belk is dedicated to the continued improvement of Monroe, NC. A key component of our culture and philosophy is to leave people and places better than we found them. BCP works with many local and national organizations, including the Union County Community Shelter, Union Academy Foundation, Union County Symphony and American Red Cross to do just that . Whether in school supply drives or assistance for the local children, or helping feed the homeless in Union County, BCP and its team jumps in to help the community. Matthew often says, the goal is “to make Monroe the Seattle of Central Union County.”

If you are interested in giving back, click on the foundation below to learn more or find ways to volunteer.

Want to Learn More About BCP?

Looking for up-to-date automotive industry knowledge, strategies for your dealership, or more information about our solutions? Check us out!

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