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Industry Updates

Keeping you informed and educated with real time automotive trends and data. Our team of experts has
the experience and knowledge you need to help lead your dealership to the next level.

Your BDC Matters More than Ever

October 16, 2020 By BCP Editorial

The Pandemic has changed the way we sell cars and engage with customers. From completely online sales to digital retailing tools and video communication, dealers have been made to adopt new...

Mobile First in our Online Automotive World

October 8, 2020 By BCP Editorial

How you handle your internet leads determine so much about your culture, your dealership, and your customer experience. Do you differentiate yourselves from the competition that surrounds you?

What Franchise Dealers Can Learn from Carvana

October 4, 2020 By BCP Editorial

It is safe to say that automotive has been thrown into some interesting changes since March of 2020. With so many unexpected situations and the roadblocks with selling the cars in the manner we...

Tire Kickers or True Customers? Engaging with the late-night shoppers

September 28, 2020 By BCP Editorial

The customer engagement is what sets you apart from competing dealerships, and It's time to transform our approach from providing coffee and balloons to really analyzing how we connect and...

4 Tips to Get Customers to Keep Appointments

September 23, 2020 By BCP Editorial

Nothing is better than hearing one magical word in sales--YES. Yes to a test drive, Yes to an in-dealership appointment. Yes to a virtual call with your salesperson. But having a customer set an...

Why Do You Need a Virtual BDC?

September 14, 2020 By Matthew Belk

Business Development Centers (BDCs) have been a part of the automotive business that has been consistently important since the 1990’s, but has also changed dramatically. The importance of a BDC...

It's Finally Here! Announcing the Launch of our Redesigned Website

September 4, 2020 By BCP Editorial

BCP has a completely new look and feel, and we are excited to share our redesigned website with you. This is not just about vanity, though. We created this new website with YOU in mind. All of our...

Automotive Industry Automotive Marketing Customer Engagement Appointment Setting

Preparing for Q4: One thing every dealership should be doing

August 28, 2020 By BCP Editorial

2020 has brought some interesting new changes, and has forced us to adopt new methods of engaging with customers. Internet leads have remained constant or increased in the past few months, and...

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