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Industry Updates

Keeping you informed and educated with real time automotive trends and data. Our team of experts has
the experience and knowledge you need to help lead your dealership to the next level.

The Automotive Digital Transformation Has Occurred. Are You Keeping Up?

September 26, 2022 By BCP Editorial

The automotive industry has drastically changed in the past years. The digital transformation has occurred and many dealerships have successfully embraced a new way of doing business. Are you ready?

3 Ways to Keep Automotive Service Customers Coming Back: Even the Silent Ones

August 10, 2022 By Aimi Gundersen

Automotive service is an interesting business. It's a service industry first and foremost, so your customers trust you with their vehicles—and their money. It’s also an industry that requires...

Automotive Industry Strategy Customer Engagement Appointment Setting Sales Tricks

Is a Virtual BDC Right for You?

August 3, 2022 By Aimi Gundersen

More and more car shoppers are beginning the process of purchasing a vehicle online. This Digital Transformation is not surprising given that the ease of online shopping provides so many benefits to...

Customer Engagement Sales Tricks Service Tips

3 Ways Video will Bridge the Engagement Gap

July 7, 2022 By Aimi Gundersen

One thing that our changing world has taught us is that those who are able to pivot quickly and are not scared to try new technologies are the ones who will continue to stay relevant during times...

Automotive Industry Customer Engagement Driving Growth Service Tips

Mining the Gold in your Service Leads

June 21, 2022 By Aimi Gundersen

The automotive industry touts the importance of developing and nurturing the relationship with the service department, but how many dealerships are taking action on it? With discussions of inventory...

Better Car People CEO Matthew Belk to Emcee the 2022 Cadillac Next Level Leads Workshop

June 2, 2022 By BCP Editorial

Press releaseFor immediate release

Better Car People CEO Matthew Belk to Emcee the 2022 Cadillac Next Level Leads Workshop

The Workshop will begin on June 16 in Detroit and conclude in Rutherford on...

Stop Wasted Follow-Up

May 23, 2022 By Scott Montgomery

Scott Montgomery is the VP of Sales at Better Car People and a leading expert in automotive processes at the dealership. In this article, Scott discusses the importance of customer engagement and...

Automotive Industry Customer Engagement Service Tips

Evaluating Your Service BDC

May 10, 2022 By Aimi Gundersen

There is no doubt that fixed ops is one of the most integral parts of a lucrative dealership. With around 44% of the dealership’s gross profit, it is vital to grow, nurture and develop the customer...

Automotive Industry Automotive Marketing Customer Engagement Driving Growth Sales Tricks

Importance of a Fast Lead Response in the Automotive Industry

April 25, 2022 By BCP Editorial

In an industry where "The first to engage wins" it is vital to ensure customers are engaging with your dealership efficiently. It is more than being “fast,” it is also being responsive, alert, and...

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