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Industry Updates

Keeping you informed and educated with real time automotive trends and data. Our team of experts has
the experience and knowledge you need to help lead your dealership to the next level.

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Preparing for Q4: One thing every dealership should be doing

August 28, 2020 By BCP Editorial

2020 has brought some interesting new changes, and has forced us to adopt new methods of engaging with customers. Internet leads have remained constant or increased in the past few months, and...

Automotive Industry Automotive Marketing Strategy Customer Engagement Driving Growth

Automotive Playbook: 2020 and Beyond

August 13, 2020 By BCP Editorial
As our industry starts to normalize, how have you adjusted to reach your customers and engage consistently? Here is the playbook for post-covid 2020 and beyond.
Insider Customer Engagement

Car-Buying Experience: A 2020 View

August 7, 2020 By BCP Editorial
2020 has changed the way people are looking for and purchasing cars. This is one real-life experience. How would your dealership match up?
Automotive Marketing Strategy Customer Engagement

How COVID-19 Changed Process and Messaging

August 4, 2020 By BCP Editorial
Process and messaging has changed since March, but how are you conveying that to customers? Here are four simple and effective ways to let customers know how you are adapting.

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