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Industry Updates

Keeping you informed and educated with real time automotive trends and data. Our team of experts has
the experience and knowledge you need to help lead your dealership to the next level.

Recent Posts:

Automotive Industry Automotive Marketing Customer Engagement Driving Growth Sales Tricks

Importance of a Fast Lead Response in the Automotive Industry

April 25, 2022 By BCP Editorial

In an industry where "The first to engage wins" it is vital to ensure customers are engaging with your dealership efficiently. It is more than being “fast,” it is also being responsive, alert, and...

December Gratitude Spotlight | Search Dog Foundation & Bunnin Chevrolet of Fillmore

January 1, 2022 By BCP Editorial

Each month in 2021, Better Car People spotlights one dealership and a local charity of their choice through our new Gratitude Campaign. Better Car People donates $1,000 to the charity in the name of...

November Gratitude Spotlight | The Charity Club & Holiday Automotive

December 1, 2021 By BCP Editorial

Each month in 2021, Better Car People spotlights one dealership and a local charity of their choice through our new Gratitude Campaign. Better Car People donates $1,000 to the charity in the name of...

October Gratitude Spotlight | Concho Valley Home for Girls & Mitchell Buick GMC

November 1, 2021 By BCP Editorial

Each month in 2021, Better Car People spotlights one dealership and a local charity of their choice through our new Gratitude Campaign. Better Car People donates $1,000 to the charity in the name of...

September Gratitude Spotlight | Every Kid Counts & Van Chevrolet Buick GMC

October 1, 2021 By BCP Editorial

Each month in 2021, Better Car People spotlights one dealership and a local charity of their choice through our new Gratitude Campaign. Better Car People donates $1,000 to the charity in the name of...

Automotive Industry Automotive Marketing Strategy Customer Engagement Driving Growth Leadership Advice

Doing More with Less: Inventory Shortages, Brand Loyalty, and Selling More Cars.

September 7, 2021 By BCP Editorial

Fluidity. Flexibility. These are two words that describe every successful dealer in the post-2020 era. Nostradamus himself could not have predicted all that 2020 and 2021 brought, including an...

August Gratitude Spotlight | Almost Home & Brighton Ford

September 1, 2021 By BCP Editorial

Each month in 2021, Better Car People spotlights one dealership and a local charity of their choice through our new Gratitude Campaign. Better Car People donates $1,000 to the charity in the name of...

Automotive Industry Customer Engagement Driving Growth Service Tips

Why You Need to Respond to Reviews (and How To Do It)

August 31, 2021 By BCP Editorial

Last week we discussed the importance of online reviews. This edition will focus on how to respond to reviews and the best ways to utilize both positive and negative reviews to your advantage.

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