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Automotive Industry Automotive Marketing Strategy Customer Engagement Marketing Metrics Driving Growth Appointment Setting

The BDC's Not Going Away: Best BDC Tips for 2021

January 26, 2021 By BCP Editorial

The BDC as an entity has been a discussion point of dealers for a few decades now, and it is definitely not going away in 2021. In fact, the focus and importance of the BDC has taken on new meaning,...

Automotive Industry Automotive Marketing Better Appointments Customer Engagement Driving Growth Appointment Setting

New Year, New Packages, New Value

January 5, 2021 By BCP Editorial

As we consistently strive to not only better our dealership partners, but also provide more value, BCP has changed up the way we offer our engagement solutions to our dealerships.

Automotive Industry Automotive Marketing Customer Engagement Appointment Setting

Preparing for Q4: One thing every dealership should be doing

August 28, 2020 By BCP Editorial

2020 has brought some interesting new changes, and has forced us to adopt new methods of engaging with customers. Internet leads have remained constant or increased in the past few months, and...

Automotive Industry Automotive Marketing Customer Engagement Appointment Setting Leadership Advice

Technology is Not Enough: Virtual Selling

June 8, 2020 By BCP Editorial
Technology has automated many aspects of customer interaction, but the magic comes when we mix high level tech with trained automotive agents.

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