<img height="1" width="1" style="display:none;" alt="" src="https://dc.ads.linkedin.com/collect/?pid=55648&amp;fmt=gif">
Better Car People Logo
Login
Request a Demo
Automotive Industry Automotive Marketing Strategy Customer Engagement Driving Growth Leadership Advice

Doing More with Less: Inventory Shortages, Brand Loyalty, and Selling More Cars.

September 7, 2021 By BCP Editorial

Fluidity. Flexibility. These are two words that describe every successful dealer in the post-2020 era. Nostradamus himself could not have predicted all that 2020 and 2021 brought, including an...

Insider Automotive Industry Automotive Marketing Strategy Customer Engagement Marketing Metrics Driving Growth Leadership Advice

Top 5 Online Resources for Automotive Digital Marketers

August 9, 2021 By BCP Editorial

Automotive Marketing, both sales and aftersales, is incredibly dynamic. The only constant is change, and you need to stay ahead of all the trends. There are many resources that can keep you “in...

Insider Automotive Industry Automotive Marketing Strategy Better Appointments Customer Engagement Driving Growth Leadership Advice

Why Speed Matters with Lead Response - Again

August 5, 2021 By BCP Editorial

How many of you have been in the industry for more than a decade? If you are raising your hand, then you remember the pure and fierce focus on lead response time. There were entire products...

Automotive Marketing Customer Engagement Driving Growth Leadership Advice

2020 Lead Handling Guidebook

July 23, 2020 By Matthew Belk
BCP wants to help you maximize every single dollar spent and connect with the most customers possible. This guide helps you do just that.
Customer Engagement Driving Growth Leadership Advice

Looking for Growth and Sustainability? Focus on your BDC

July 6, 2020 By BCP Editorial
As we continue to grow and rebuild, there are elements of the dealership that may have been gutted, but now should be rebuilt. The BDC is one of them. Here are some tips for rebuilding the RIGHT way.
Strategy Customer Engagement Sales Tricks Leadership Advice

Virtual Selling: 3 Part Series

July 1, 2020 By BCP Editorial
Looking for actionable tools to not only grow, but master virtual selling? Click on the podcasts below. It will be time well spent!
Automotive Industry Automotive Marketing Customer Engagement Appointment Setting Leadership Advice

Technology is Not Enough: Virtual Selling

June 8, 2020 By BCP Editorial
Technology has automated many aspects of customer interaction, but the magic comes when we mix high level tech with trained automotive agents.

Request A FREE DEMO

Let us show you how BCP can improve your leads and sales funnel.